Okay, okay. I only use that headline as an example for today’s topic because, well, followers of this blog know how I love the stupid spike in stats whenever that “nude reality stars” or “reality stars nude” phrase comes up. Honestly, are there that many people out there searching for that stuff?
What I’m really here about is the “So”.
When you tell a story, you often start out by saying something like, “So… Terri and I went to the dress shop” or “So… Tom and I stopped off for tacos on the way home”. There’s nothing wrong with that, really. It’s just something we all do.
But in an interview bite, it just sounds plain funky. You’re setting up a scene, and you hear the “So” at the head… doesn’t it sound odd to you? It’s bad enough that so many shows insist that you set up a scene in interview (when’s the last time you saw someone in a movie say, “So, James Bond and I broke into a missile silo”?), but the “So” just makes it sound even cheesier.
If you can shave that “So” off in the edit, do it.
Special thanks to Supervising Editor Billy DiCicco for bringing this up today in the office — we are in total agreement!